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Cloud and colocation providers are finally turning to Data Centre Management as a Service (DMaaS) to run their facilities optimally, leveraging its inherent advantages to ensure greater agility, availability and operational efficiency. But why the interest in DMaaS and what exactly does DMaaS offer to DC providers? Improving data centres It must first be noted that years of iterative improvements mean that the low-hanging fruit has long been driven out of data centre design. It is hence increasingly difficult to improve efficiency or further enhance existing designs without radical changes. Yet the latter is not always tenable, which leaves operators looking for alternative strategies for improvements. And as observed by Greg Jones of Schneider Electric, colocation providers are under tremendous pressure to deliver more capacity than ever in a shorter amount of time.