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Constellation Brands Acquires Digitally-Native Wine Brand, Empathy WinesPurchase reinforces company’s wine and spirits transformation with acquisition of industry-leading direct-to-consumer and digital capabilitiesGlobeNewswireJuly 01, 2020VICTOR, N.Y., July 01, 2020 (GLOBE NEWSWIRE) -- Constellation Brands, Inc. (NYSE: STZ and STZ.B), a leading beverage alcohol company, announced today its purchase of Empathy Wines, a high-performing, digitally-native wine brand and direct-to-consumer (DTC) platform co-founded by entrepreneur and media personality Gary Vaynerchuk with business partners Jon Troutman and Nate Scherotter. Empathy Wines focuses on producing high quality, sustainably made wines, sold direct-to-consumer through its eCommerce platform, powered by consumer insights and content-driven digital marketing.
Source: AsiaOne